Stand Out

Stand Out

Making yourself heard above the din of larger retailers’ lower prices and large selection may feel intimidating. But here’s the good news: You already have the tools you need to be your community’s go-to for all things hot tub-related. 

st cyr

Multiples

From the outside, Jay Broyer and Brandon Jones know their approach seems unorthodox, some may even call it “crazy.” The second cousins who are also co-owners of St. Cyr Pool & Spa in Middleton, Massachusetts, have bought three pool and spa businesses in the last four years, and they don’t plan on slowing down anytime…

Service Style

Service Style

It would be so nice if your customers came into your store regularly to check out the new spas and accessories. In real life, they may visit somewhat regularly to pick up chemicals, and probably not as often to your service area. When they do visit your service area, however, it’s usually important to them,…

5 Ways to Improve Service Department Efficiency and Revenues

5 Ways to Improve Service Department Efficiency and Revenues

Method No.5: FileMaker for iPad and iPhone Dan Friedman of the Northern California’s The Hot Tub Store chain has adopted online subscription software platform FileMaker for store-to-store inventory communication, inventory control and up-to-the-minute service call updates. “My service manager, Steve, created systems and forms for sharing customer, workflow and project management data entry, as opposed…