Infinitree: Nailing the Niche
For over a decade, Infinitree has served the spa industry through state-of-the-art spa cabinet design.
From Family Business to Industry Icon
Like many experts in the hot tub industry, Corinne “Corie” Kraft developed her business acumen and adventuresome spirit at an early age.
Obituary: Scott Bittner
Scott Christian Bittner, a respected figure in the hot tub industry, died at his home in Crosslake, Minnesota, on June 22, 2024, surrounded by his family.
Northeast Spa & Pool Association Announces Territory Expansion
The Northeast Spa & Pool Association, in partnership with the Pool & Hot Tub Alliance, announced the expansion of its membership territory.
Capitalizing on Coziness
When it comes to elevating a hot tub experience, few things pair better than heated products to carry the warmth of a bubbling oasis right to a homeowner’s back door.
Seven Seas Pools & Spas
Ron Perkins worked at Seven Seas Pools & Spas in Pennsylvania for about 30 days before he decided he needed total reign.
A Look at Internal Succession
Ah, retirement. It’s a bittersweet word for longtime business owners to think about. But how do owners leave a business they’ve dedicated decades to? Internal succession, selling to an employee, is one popular route.