Pool & Hot Tub Alliance Welcomes Jeff Henriksen as Chief Strategy Officer
The Pool & Hot Tub Alliance has announced Jeff Henriksen has joined the organization as chief strategy officer. In this role, Henriksen will work closely with CEO Sabeena Hickman and the PHTA board of directors to develop, communicate and execute strategic initiatives. Several of the initiatives Henriksen plans to implement include increasing PHTA’s position as…