Jacuzzi Group

  • Putting People First

    Happy people make happy customers, says Rob Burns, director of retail operations of Jacuzzi Ontario, one of Jacuzzi Group’s largest Canadian spa dealers with seven showrooms in the region. Since the pandemic hit, Jacuzzi Ontario has made significant changes to all its employee processes in order to accommodate an ever-evolving industry and world. For starters,…

  • Anticipating Customer Needs

    COVID has turned traditional customer service on its head. Due to the overwhelming surge in demand, everyday tasks such as answering the phone needed to change. But as the situation evolved, retailers became more adept at anticipating customer needs. Norm Coburn, owner of New England Spas with three locations in Massachusetts, realized his company needed…

  • Jacuzzi Group dealers create a ‘new normal’ for customers

    The pandemic, shutdown and subsequent strain on hot tub lead times changed the way most everyone does business. “New normal” is a phrase now heard ‘round the world in regard to nearly every aspect of our lives, and how customer service now looks is no exception. For Allstate Home Leisure, a family-owned Jacuzzi® and Sundance®…

  • Jacuzzi® dealers strengthened digital presence during COVID

    Before the pandemic, consumers mostly did their hot tub shopping and purchasing in-store, but 2020 shutdowns forced dealers to turn to the digital space to creatively accommodate changes in shopping behavior as consumers brought more of their business online. Relieving stress and getting to spend family time at home became a top priority for many…

  • Celebrating the Unsung Heroes of the Hot Tub Industry

    It’s only when the pressure is on that we find out what we’re really made of. This past year and a half, we discovered that our dedicated Jacuzzi Group dealers are made of exceptionally strong stuff. In the incredible heat and massive pressure of the COVID-19 pandemic, these impressive men and women have emerged as…