Creative Energy

  • Sneak Peek

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    Virtual showroom tours on hot tub dealer websites are a cutting-edge way to market, with retailers showing off merchandise long before a customer steps foot into the showroom. “The hot tub industry is surprisingly competitive,” says Lucas Medina of Creative Energy, a California-based spa retailer. A big benefit of virtual tours, Medina says, is that…

  • Three Inducted into Hot Spring Ring of Honor

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    The Hot Spring Ring of Honor is a lifetime achievement award the company gives to its dealers whose traits that include passion, character, competitive spirit and willingness to help others succeed. At the company’s dealer meeting in January, three were inducted: Tom Walker and Scott Smith of Mountain Hot Tubs in Bozeman, Montana; and John…